Target Audience Research

The target audience aimed towards my Men's fashion magazine would be pretty specific. This is due to the fact that it is showing off local brands specific to the state of Florida. These brands that are being shown off normally have large graphics on them rather than being plane, meaning that older men would most likely not want to wear these clothes over the basics that most would prefer. On the other hand, many of these brands don't feature kids lines, so the target audience wouldn't be aimed towards kids. Also, the clothes featured throughout this magazine are only men's, therefore making the target audience only really men unless women want to wear these clothes. Due to this, the target audience of my magazine would mainly be men (maybe a bit of women) between the ages of thirteen to thirty. Those younger probably couldn't fit into them, and those older would most likely not be looking for new fashion trends at that point.

Comments

Post a Comment

Popular posts from this blog

Audience Engagement 2

Image
This magazine, Teen People, is another magazine that would feature a similar target audience to my own magazine. This magazine features that similar to People Magazine, but is targeted more towards teens. This magazine has many different themes usually featuring a variety of lifestyle ideas and celebrities. The target audience for both mine as well as Teen People would be teens. This would be the audience with mine because it focuses on new fashion trends, which is what many teens would focus on rather than younger and older people. The target audience would be the same for this magazine because it focuses mainly on teens and different trends which they posses. The ways in which they made this so effective was by using famous teens at the time, for example on this they used the Backstreet Boys. Teen People has an advertisement team that tends to be very experimental. This feature will benefit them because they will have new kinds of adds on other media sources. This same kind of thin...
Read more

Audience Engagement Research 1

Image
This magazine, Teen Vogue, has a very similar target audience to mine. This is due to the fact that both are fashion magazines. Not only this, but they also are both aimed more towards teens rather than kids or adults. This is due to the new fashion trends and styles that are shown off inside the magazine. The way that Teen Vogue made themselves successful is by having lots of diversity, marketing, and being flexible. They used and supported the LGBTQ community throughout there magazine which showed there diversity and equality towards a variety of differences. They have a very large social media following because they are always up to date on trends and feature the hottest new teens in order to keep the audience interested. They also are very flexible in the sense of listening to their reviews. They keep there magazine up to date, and if there are critics towards one thing, they have the flexibility to immediately change it and improve. I would use the social media and diversity in ...
Read more

Distribution Research

The traditional distribution model for a magazine has to follow the three party equation. You need the producers, the wholesaler, and the retailer. The model shows how these three different parties need to work together in order to distribute the magazine to the best ability. The producer is the person who makes the products (magazine in my case). The wholesaler is the person who gets the product from the factory and will distribute them to different stores in order to sell the product. The retailer is the salespersons who work at the stores in which the products are sold. If any one of these people mess up the process, it messes up everything. On the other hand, their can be modifications done correctly that will let this work such as the producer selling directly to the retailers. This can be helpful, so that their is less time wasted, and the products is coming directly and quickly from the factory. As well as retailers going straight to the producers in order to get large quantitie...
Read more